fable logo

In the competitive SaaS landscape, selecting the right interactive demo platform is essential for the success of your marketing, sales, and customer success teams. This article provides an in-depth comparison of three leading platforms—Arcade, Testbox, and Fable—helping you make an informed decision based on features, pricing, and overall value.

What you'll learn:

  • A comparison of Arcade, Testbox, and Fable, highlighting their distinct features.
  • A detailed analysis of each platform’s strengths and areas for improvement.

Comparison at a glance

...

Arcade

Arcade

Arcade is a basic demo platform designed for teams that need to create video demos using screenshots. Its simplicity makes it a good option for producing video demos, particularly for onboarding and training purposes. Arcade is often compared to Loom due to its straightforward video creation process.

Arcade pros

  • Multimedia options: Arcade allows users to incorporate audio, background music, and images to make demos more engaging.

  • AI-generated content: The platform leverages AI to help quickly generate written content for demos, speeding up the creation process.

  • Efficient demo production: Arcade enables teams to quickly produce demos and training materials, offering a time-saving alternative to traditional video production methods.

Arcade cons

  • Lacks interactivity: Arcade supports only video-based demos, which limits its use for teams needing interactive demos with HTML elements.

  • Basic customization: While easy to use, Arcade lacks advanced customization and post-production editing capabilities.

  • Limited functionality: The platform focuses primarily on video creation, making it less flexible for demos that require interactive elements.

Exploring alternatives to Arcade

Arcade’s limited functionality and lack of advanced features may encourage teams to explore other demo platforms that offer more flexibility and interactivity for complex use cases.

Testbox

Testbox

TestBox enables sales teams to create tailored sandbox environments preloaded with relevant data, giving prospects a hands-on experience of the product. It’s particularly suited for proof-of-concept (POC) demos, allowing potential buyers to fully explore product capabilities.

Testbox pros

  • Live product demos: Since TestBox operates as a live instance of your product, demos are always up to date with the latest version.

  • Real-time analytics: TestBox offers advanced analytics that track prospect interactions, providing insights into their engagement with the demo.

  • Behavior insights: By analyzing prospect behavior, TestBox helps sales teams optimize demos based on the features that resonate most with potential buyers.

Testbox cons

  • High setup requirements: TestBox requires significant developer resources to set up and maintain, as it runs on a live product instance.

  • Limited compatibility: The platform supports a narrower range of software products, which may be restrictive for businesses with diverse offerings.

  • Fewer integration options: TestBox offers limited integration capabilities, which may complicate workflows that involve third-party tools.

Exploring alternatives to Testbox

With its heavy reliance on developer involvement and a starting price of $38,000 per year, TestBox might prompt teams to look for more budget-friendly, flexible Testbox alternatives.

Fable

Fable is an adaptable platform designed for marketing and sales teams of all sizes. It offers highly customizable interactive demos that drive engagement and streamline sales processes. Fable stands out with its advanced analytics, seamless integrations, and powerful demo customization features, helping teams enhance sales effectiveness and customer engagement.

Fable pros

  • Free to start: Fable offers a free plan, allowing users to create their first interactive demo in just five minutes.

  • No engineering required: Fable is built specifically for marketing and sales teams, enabling users to set up demos without needing developer support.

  • Sophisticated demo hubs: Fable features advanced demo hubs that allow teams to manage demo collections with extensive customization options. Visitors can explore personalized demo journeys using Fable’s advanced branching features.

  • AI-powered demo co-pilot: Fable’s AI co-pilot, Quilly, helps generate demo content, supports multiple languages, customizes themes, and creates modules using simple prompts.

Fable cons

  • Limited user seats: Fable’s plans restrict the number of available user seats, which may be challenging for larger teams.

  • Demo replication limitations: Fable replicates the product for demo purposes, rather than allowing direct edits to the live product, which may not suit all users.

Feature comparison

Free trial

  • Fable: Provides a 14-day free trial and a free plan to create one demo.

  • Arcade: Offers a free trial to test the platform before committing.

  • Testbox: Does not provide a free trial.

AI demos

  • Fable: Quilly, Fable’s AI demo co-pilot, allows you to create content, customize themes, and automatically generate modules in multiple languages using simple prompts.

  • Arcade: Does not support AI-driven demo creation.

  • Testbox: Does not offer AI-powered demos at this time.

Responsive design

  • Fable: Fully optimized for all devices, ensuring that demos run smoothly across platforms.

  • Arcade: Supports scaled-down, screenshot-based demos for mobile.

  • Testbox: The responsiveness of TestBox demos depends on the original design of your product.

Demo hubs

  • Fable: Offers advanced demo hubs that let you create and manage collections of demos based on various factors.

  • Arcade: Supports demo hubs, allowing users to create collections of demos.

  • Testbox: Does not offer demo hubs or centers.

Why choose Fable

Fable is designed for fast, intuitive, and highly customizable demo creation. With its AI-powered co-pilot, teams can quickly produce detailed demos, themes, and modules in multiple languages. Fable’s demo hubs offer extensive customization options, enabling teams to manage multiple demos and create personalized visitor experiences. Its mobile optimization ensures excellent performance on all devices, making Fable a top choice for teams seeking an adaptable and scalable demo platform.

Get started for free and build your first interactive demo in just minutes!

Conclusion

Choosing the right interactive demo platform depends on aligning your team’s specific needs with the platform’s capabilities. While Arcade and Testbox each offer unique benefits, Fable’s advanced features, extensive customization options, and seamless integrations make it a standout choice for creating powerful, personalized demos.

Choosing the right interactive demo platform

  • Choose Fable if you need a customizable platform with advanced analytics and seamless integrations that can create engaging, interactive demos with an AI powered demo co-pilot to elevate your sales and marketing efforts.

  • Go with Arcade if you need a straightforward platform for producing video demos using screenshots, making it an excellent choice for internal training and onboarding.

  • Choose Testbox if you require a data-driven sandbox environment where prospects can interact deeply with your product in real time.

Get started with Fable for free!

Enable your GTM team to increase conversions & close more deals today.

Start for free